Flipping Websites After HCU: The Surprising Results of My Latest Sale

That’s why some online entrepreneurs don’t get too attached to their assets (not like me haha). Instead, they flip websites as a core monetization strategy šŸ’° In the pre-HCU era, this was a reliable business model. But what about now? šŸ¤” Is anyone still selling—and more importantly, buying—websites? šŸ¤” Can you still flip sites in the post-HCU world? Let me share what I’ve learned šŸ‘©ā€šŸŽ“ My […]

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  • Updated May 16, 2025
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From Monopoly Verdicts to Listicle Purges: What Mediavine’s Leadership Says About the Future of Ad Monetization

I just walked out of a closed-door Mediavine webinar where their leadership team shared insights about the future of display advertising. The shift that’s happening could fundamentally reshape how content creators monetize their work in the years ahead šŸ¤“ In an industry where everything can change overnight, staying informed about major shifts isn’t just helpful—it’s vital for survival šŸ‘‚ The publishers […]

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  • Updated May 9, 2025
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Pinterest Success and RPM Reality: The Mistake That Cost Me Big

Today, as promised, I’d like to tell you about my first Pinterest-oriented website that I created after the HCU. A Journey Through Art and AI It was November 2023, two months after the HCU crashed hundreds of online businesses, mine included šŸ’” Burned out after a brutal 2023, I wanted to create something visual and fun that was different from my usual […]

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  • Updated May 2, 2025
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From Struggles to Success: How I Discovered the Best Social Media Platform for Driving Traffic

Where does everybody get website traffic these days? Social media. Facebook: A Love-Hate Relationship The first source is Facebook. I already mentioned in one of my previous newsletters that Facebook hates sending outbound traffic. However, it can be a reliable traffic source if your niche has a lot of news that people want to read (for example, travel) or complex instructions people […]

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  • Updated May 2, 2025
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Mediavine’s AI Purge: Where Do Banned Publishers Go Next?

In my previous newsletter, I talked about how just a few weeks ago, Mediavine booted websites with AI-generated content out of Journey, their lower-tier ad platform. They also reported the domains of these websites to DeepSee, the agency that works to classify and demonetize low-quality content across all ad networks. As I mentioned earlier, I wasn’t affected, but I’m eagerly learning everything I […]

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  • Updated May 2, 2025
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Ad Networks on the Warpath: Is Your Website Next?

We used to be afraid of Google and its penalties… and now, we should be afraid of… ad networks??? In my last email, I wrote about how on March 14-15, Mediavine decided to do some spring cleaning and banned more than 500 websites from their low-tier ad platform, Journey.The reason? These websites were allegedly abusing AI to generate misleading images […]

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  • Updated May 2, 2025
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My Last Stand with Amazon Influencer: the Final Verdict. Breaking News in the Ad Publishers’ World

Last time, I talked about how I got accepted into the Amazon Influencers program and failed two attempts to be qualified for video placements on product listings. These coveted placements are where the real money is, and without them, the program would be worthless for generating income. Just when I was ready to throw in the towel after two failed attempts, […]

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  • Updated March 28, 2025
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