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December 2015 Income Report

Happy New Year, everyone! Hope you had a wonderful holiday break and you’re gearing up for what’s going to be a good year for you and your business – if you have any – in 2016.

Here is my first post of 2016 – but it is about 2015. More specifically this is my income report for December 2015. Initially, I wanted to combine it with the summary of what happened in 2015 in general, but then I saw the post growing way too long. So, I put the 2015 results into a separate post that will be published the next Monday. I hope it is not too late to publish such a post :)))

What Happened In December 2015

Let’s see what happened in December last year.

Started improving the acquired websites

The websites  I acquired are my cash cows that sponsor all the niche website activities I am doing. Recently, I laid out an improvement plan and have started implementing it. I launched 6 AdSence experiments and started experimenting with Amazon links. While the Adsense experiments are still running, the Amazon ones were stopped very quickly. They showed that I have to be careful adding Amazon links to the existing pages. Some pages have a traffic that is not Amazon-friendly (people are looking for something which is not sold on Amazon), and adding such links cuts too much into the Adsense  revenue while bringing nothing to replace the loss.

Continue building PBNs

I am building PBNs for the websites I am growing up myself from scratch as well as for the 2nd website I acquired. I decided not to create a PBN for the 1st website I bought (the most expensive one) because I do not see the need. It is already ranked pretty well, and ranking for more keywords can be achieved simply by adding more content.

If you do not know what PBN is, here is a definition taken from Theme Zoom Technology and Terms:

PBN stands for Private Blog Network. Many SEO webmasters purchase (or build) large groups or networks of high Page Rank blogs in order to game the search engines and rank money sites quickly.

My PBN status: I finished 2 blogs completely and registered 4 more domains. It is not much, and I am moving quite slowly. For some reason, I have a hard time wrapping my mind around it. In the theory, everything is clear. But when it comes to practice…. aaaaawwwwwww, my decision making and execution struggles :))) Building a PBN is indeed labor intensive, and I need to hire a VA to manage it. But before I do it, I need to prepare clear instructions… and for that, I need to wrap my mind around it… you see the problem, right? 😉

Building “white-hat” backlinks

I started building “white-hat” backlinks for my money websites through commenting on authority blogs that allow do-follow links. God bless these blogs! We need more of them 🙂

So, that’s what I was busy with in December. Now, let’s look at the numbers!

Expenses

The month December 2015 was pretty low on the expense side. I mostly paid to my freelance writers and spent some money on the PBNs. And of course, Kickfurther.

Following my improvement plan, I started working on the acquired websites to increase their revenue. To make a good content, I hired a moderately expensive ($1 for 100 words) native English writer, and so far he is doing a good job.

In December, I continued building the PBNs. I already got an inexpensive writer whom I assigned to write PBN articles. Apart from filling up the existing blogs with content, I registered a few more sites on expired domains I got from HammerheadDomains and DomCop. A post with the details about how I build PBN will be out soon – subscribe to my emails (on the top right) to not miss it!

I also did some content improvements on the websites I am building myself. I added a few images – hence, the image package I bought from Fotosearch. So far Fotosearch is the cheapest decent image service I found.

On top of that, I continued backing up businesses on Kickfurther. If you do not know what it is, read my post. In December, I again used only the money I got from the payouts coming from the deals I backed earlier. So, the money that was made by the initial investment are now making more money 🙂 That’s called a compound interest, totally passive and effortless 😉

If you want to try Kickfurther yourself, you can get a $5 credit from my affiliate link.

Income

My December income was pretty good.

First of all, I am getting a steady income from the 1st website I bought and the 2nd one is confidently contributing to it.

Second of all, some online investments I made on KickFurther have paid back.

I have to say that the income from the website #1 was smaller than anticipated. I have noticed that this website does not handle holidays very well: The traffic drops, and fewer clicks occur. Also, my experiments with injecting Amazon links ate up some of the income during the busiest pre-Christmas shopping period. All this made my revenue number smaller than it could have been.

On the other hand, the website #2 is growing in both traffic and revenue. I have not done much with it apart from putting it on CloudFlare (if you yet do not know what it is, read this awesome review of CloudFlare on RankXL). It has overcome the projected income number by 50% – and even the holidays did not affect it. This is a great news – though I do not know whether this increase is just seasonal. On the downside, it does not bring as much money as the website #1 :)))

Totals

Here are my totals for December 2015.

Total income $956.61 minus total expenses $411.13 makes a net profit of $545.48.

I prepared another graph that excludes all the big scary investments made in October and November (What happened in October? See the answer. What happened in November? See the answer)

December has become the second month with the positive cash flow! Well, I hope from now on all the months will have a positive profit 🙂

Usually in this place of an income report post, I write about my plans for the next month. This time, I will write about it in my next post about the 2015 results. Stay tuned!

Disclaimer

Some of the links in this income report are affiliate links. I will receive a small fee if you choose to buy after clicking on any of these links. Thank you if you do!